I think this is the fourth or fifth year of our venture with
ABC Television to promote
SOAPnet to New York ad agencies. It's become a June tradition and gets bigger and better every year. We kicked off yesterday at Zenith Media and today we visited Mediaedge:CIA. Tomorrow we hit Carat and in the next two weeks we'll visit McCann, Mindshare, OMB, Initiative and Mediavest. ABC's soap stars are joining us at the events, having some fun and doing the
lei-work. The last two days we've worked with
All My Children's Chrishell Stause (okay, see if you can guess how she got that name...visit her
website to find out!). She was a good sport with the tough l
ei-bor. Okay I'll stop! Although we were a bit stumped when she went to put a
lei around a guy's neck and said to him, "I have to
lei you before you get your smoothie." To which he replied, totally deadpan, "No, I need to get back to my desk." Bad-UM-bum.
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