Wednesday, May 21, 2008
Espresso Makes Product Intro Special
We teamed up today with EVENTSTYLE, a creative event and production agency in New York, and the outstanding food creators of Hudson Yards Catering (check out the cupcakes) to bring some delicious espresso beverages to a product introduction event. The product was a new hair color treatment by Frederic Fekkai, who introduced it personally to the media writers. We made espressos, cappuccinos, lattes and Americanos for the fashion media who attended. Just another creative way to leverage Maui Wowi for something new, different and fun for product intro's.
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